Entry-Level Positions for Aspiring Marketing Specialists
Madison, a Marketing Specialist, highlighted entry-level marketing roles such as "marketing coordinator," "marketing specialist," and sales positions, noting personal experience in the former two. The interviewee also mentioned less common but potentially interesting options like social media coordination and event marketing, while candidly discussing their pursuit of a marketing analyst role, which required further experience.
Entry-Level Jobs, Marketing Careers, Job Titles, Career Paths, Networking
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Madison Shepherd
Marketing Specialist
GoGather
Cal Poly SLO
MBA- Cal Poly SLO
Business Management & Admin, Marketing
Advertising, Communications & Marketing
Communication and Marketing
Scholarship Recipient, Worked 20+ Hours in School, Greek Life Member
Video Highlights
1. Entry-level marketing positions include marketing coordinator, marketing specialist, sales positions, business development, and public relations coordinator.
2. A social media coordinator is another niche entry-level option, as is event marketing.
3. While a marketing analyst position is possible with relevant certifications, practical experience is often preferred for those roles.
Transcript
What entry-level positions are there in this field that an undergraduate college student might consider?
For entering the marketing field, I would suggest roles like marketing coordinator or marketing specialist. I've held both of those positions myself.
Many of my friends have gone into sales roles, such as business development personnel. You could also be a public relations coordinator or go into more niche areas like social media, for example, a social media coordinator.
I considered being a marketing analyst after earning a business analytics certification. However, I didn't have direct experience in that specific field. Unfortunately, any jobs I applied for in that area were unsuccessful.
Despite that, it's something I'm considering for the future because I find marketing analytics really interesting. Lastly, some people enter event marketing, which is also a niche area but sounds like a lot of fun.