Significant Career Lesson From a Head of Employer Brand and Belonging at Qualtrics
Lauren's significant career lesson centers on the importance of "managing stakeholder relationships" and understanding "what is it that they care most about," effectively positioning proposals to align with decision-makers' broader objectives; this requires strong business acumen and internal networking to connect the dots and show how individual contributions support the larger picture.
Networking, Stakeholder Management, Business Acumen, Communication, Leadership
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Lauren Hodgson
Head of Employer Brand + Belonging
Qualtrics
Arizona State University (ASU) - W. P. Carey
n/a
Marketing
Technology
Human Resources (HR)
Scholarship Recipient
Video Highlights
1. Understanding stakeholder needs and priorities is crucial for success.
2. Internal networking and strong stakeholder relationships are essential for career advancement.
3. Possessing strong business acumen and the ability to connect your work to broader business goals is vital for impactful contributions.
Transcript
What is one lesson that you have learned that's proven significant in your career?
I was talking earlier about how important it is to be internally networked, and I mentioned that managing stakeholder relationships is crucial for this. It's really important to know what a decision maker cares about most and what they want.
If they need something to happen, you should position your recommendations or proposals in a way that shows how they can support the decision maker's bigger picture. This comes with business acumen and understanding the business, which is built through stakeholder relationships and being internally networked.
It's important to know what your stakeholders care about and then relate what you're proposing to achieving that. Often, the connection is there, and you just need to help people connect the dots so they can see how it all supports and builds up together.