A Day In The Life Of An Account Director At SHIFT Communications
A day for Kelsie as an Account Director at SHIFT Communications involves reviewing content and providing feedback, mentoring junior team members ("moral support and anything they need"), and strategically overseeing multiple projects across clients to ensure timely completion. Kelsie also collaborates with senior leadership on growth strategies and staffing.
Project Management, Communication, Teamwork, Leadership, Client Relations
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Kelsie Axelrod
Account Director
SHIFT Communications
Bentley University
none
Environmental & Related Sciences, Marketing
Advertising, Communications & Marketing
Communication and Marketing
Student Athlete
Video Highlights
1. Account Directors often participate in client calls to offer support and guidance to their team.
2. A significant portion of the day involves reviewing content and providing feedback, ensuring high-quality deliverables.
3. Account Directors also play a strategic role, overseeing multiple projects, identifying potential issues, and collaborating with senior leaders on team growth and development.
Transcript
What does a day in the life of an account director look like?
Normally, I'll have maybe one to two client calls. We'll check in on the status of programs and what's going on. As a director, I don't usually lead those calls anymore; the manager on the program will.
However, I'm there for moral support and to assist with anything they might need. I'll also spend time reviewing pieces of content, social media content, PR pitches, or anything that managers and below have written for the program that requires my review and feedback.
Generally, I look at things holistically. I consider the number of projects we're handling across clients and whether there are any urgent deadlines or anyone who needs help.
Additionally, I might have a call with a senior leader, like my managing director, to discuss specific growth areas for staff, staffing for certain programs, or the agency in general.