Most Important Skills For A Chief Information Officer And Vice President Of Marketing At Sports Thread Inc
Keenan, a Chief Information Officer and Vice President of Marketing, emphasizes the importance of active listening, noting the need to understand "what people are saying," even when problems are described differently. This strong listening skill, combined with creative problem-solving—whether finding "a really creative solution" for software issues or pivoting marketing strategies—is crucial for success in their dual role.
Problem-Solving, Communication, Creativity, Leadership, Strategic Thinking
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Keenan
Chief information Officer and Vice President of Marketing
Sports Thread Inc
University of Northern Colorado
University of Northern Colorado
Marketing
Sports & Fitness
Product / Service / Software Development and Management
Pell Grant Recipient, Took Out Loans, Worked 20+ Hours in School, Student Athlete
Video Highlights
1. Active listening and communication skills to understand diverse perspectives on problems.
2. Creative problem-solving abilities to develop innovative solutions, particularly in situations requiring immediate action or long-term strategic planning.
3. Adaptability to address various challenges across different departments, such as software and marketing, using suitable approaches for each scenario.
Transcript
What skills are most important for a job like yours?
What skills are most important for a job like yours? I would say the biggest skill for a job like mine would be listening. It's being able to listen to a problem and understand what people are saying.
A number of people could describe the same problem in ten different ways. So you have to really listen to what somebody is saying the issue could be. Then, you need to be creative in how you can find a solution.
For example, if something is software-related and it's not a bug that can be fixed quickly, you might need to come up with a creative solution to get you through until a proper software fix can be put in place. Or it could be a marketing issue where you need to pivot your branding.
That takes time and getting your new message out to the market. So, I think it's really just listening to everybody you need to listen to and being creative in your solutions.