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Favorite Parts of Being a Marketing Coordinator at a Marketing Agency

Joshua enjoys the client interactions in the role of Marketing Coordinator, where "at the end of the project," can "see the results of what [has] been working on for months," such as a tangible out-of-home ad campaign. They appreciate the opportunity to learn every day from seasoned marketing professionals, expanding knowledge and skills.

Client Interaction, Tangible Results, Impact, Continuous Learning, Professional Development

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Joshua

Marketing Coordinator

A marketing agency

Arizona State University (ASU) - W. P. Carey

Business Management & Admin

Consulting & Related Professional Services

Creative

Honors Student, Scholarship Recipient, Pell Grant Recipient, Worked 20+ Hours in School, First Generation College Student

Video Highlights

1. Seeing tangible results of marketing campaigns, such as billboards and bus wraps, and knowing you had an impact.

2. Enjoying client interactions and the process of working on projects from start to finish.

3. Learning daily from experienced marketing professionals and expanding your skillset.

Transcript

What do you enjoy most about being in your role?

What I enjoy most is both the client interactions. At the end of the project, I'm able to see the results of what I've been working on for months. It's tangible, something I can point to and say I've done.

This could be an ad campaign, like out-of-home marketing with billboards or bus wraps. Transit wraps or ads on bus stops also count. If I'm driving by and see them, I know I had an impact on viewership or potential customer conversion.

I also enjoy the day-to-day learning from professionals who are more experienced than I am. There is a wide range of knowledge and skill sets that I've yet to learn.

Being able to learn from professionals who have spent years honing their skills in marketing is what I enjoy every day.

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