Entry-Level Positions for Aspiring Sales Developers at Braintrust Tutors
Jon, a CRO at Braintrust Tutors, highlights sales development as an ideal entry-level position for undergraduates, stating that "you often don't have to have any sales experience at all," emphasizing the value of recent educational experience in selling education products. This role involves "Frontline prospecting," researching potential clients and passing qualified leads to senior sales staff.
Sales Development, Education Technology, Prospecting, Client Relations, Educational Sales
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Jon Small
CRO
Braintrust Tutors
McGill University 2000
MA NYU and MBA UCLA
Fine Arts, Music, Psychology
Education
Education
None Applicable
Video Highlights
1. Sales development is a major function in any corporation, but is particularly interesting in educational technology because it often doesn't require prior sales experience.
2. A background in education, either as a teacher or a recent graduate, is highly valuable in sales development roles within educational technology companies.
3. In sales development, you will focus on frontline prospecting, researching potential clients, and determining their needs before passing qualified leads to a more senior salesperson.
Transcript
What entry-level positions in this field might an undergraduate college student consider?
For younger people, especially those in college and starting their careers, I think a lot about sales development. Sales development is a major function in any corporation.
In education technology, it's an interesting field because you often don't need prior sales experience. They want you to understand the education system. You could have a background as a teacher, or simply have recently come from a college or educational environment.
This means you already have some relevant raw skills that are fresh in your mind. If you're going to sell education products, you'll be as knowledgeable as anyone else in the country's education system.
For a college student getting involved in sales development, your role likely involves a lot of frontline prospecting. You'll do research to find out which clients might be feasible and suitable for the product your company is selling.
Then, you'll make inquiries to them to see if they have a need for your product. If the organization and the prospect indicate a potential need, your job is to pass that lead on to a more experienced salesperson who will take over the opportunity.