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What a Business Operations Manager at NBC Universal Wishes They Had Known Before Entering the Broadcasting Industry

Hallie, a Business Operations Manager at NBC Universal, emphasizes the complexity of the role, noting that it involves "Forward Thinking" and navigating challenges like declining viewership, particularly among younger audiences. The need for proactive self-learning to understand the interconnectedness of various job functions within the news industry is crucial, as "No One's Gonna Hold Your Hand."

Problem-Solving, Industry Realities, Communication, Initiative, Complex Systems

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Hallie Greenawalt

Business Operations Manager

NBC Universal

University of Arizona

N/A

Anthropology, Sociology

Arts, Entertainment & Media

Operations and Project Management

Took Out Loans, Worked 20+ Hours in School, First Generation College Student

Video Highlights

1. The role is complex, involving intricate problem-solving and forward-thinking strategies beyond simple efficiency.

2. The news industry faces challenges like declining viewership, especially among younger audiences, requiring adaptation strategies.

3. Proactive self-learning and initiative are crucial, as on-the-job training is limited; understanding various job functions and their interconnections is key.

Transcript

What have you learned about this role that you wish someone had told you before you entered the industry?

I would say that one. It's complicated, and the problems you're solving are pretty complex. It's not just about making sure the business runs efficiently.

You also have a lot of forward-thinking things you have to work through. It can be a scary industry to work in because news viewership is declining, especially among younger people. So, you have to work through the audience change as well.

That is something you really have to take into account. You also have to put in the work to understand each job function. There are many job functions, and you need to understand how they work together to deliver that end product of a newscast. The customer is very important.

I learned that no one is going to hold your hand to help you understand this. There's not really a "broadcasting 101" training you get to go through, explaining how each job works. You have to take the initiative. I wish someone had told me that instead of me having to struggle through it when I first started.

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