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A Day In The Life Of A Digital Media Strategy And Analytics MBA Intern At Fortune 500 Entertainment Company

An MBA intern in digital media and strategy spends "a lot of time collaborating" with data analytics teams in New York and Los Angeles, as well as meeting with producers to strategize for upcoming segments. The role also involves significant work in "Excel and PowerPoint," indicating a focus on data analysis and presentation skills.

Digital Media, Strategy, Data Analysis, Teamwork, Communication

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Guanyu Liu

Digital Media Strategy & Analytics, MBA Intern

Fortune 500 Entertainment Company

University of California, Irvine

University of California, Los Angeles; MBA

Engineering - Biomedical

Arts, Entertainment & Media

Business Strategy

Honors Student, Scholarship Recipient, Immigrant, Worked 20+ Hours in School

Video Highlights

1. Collaboration with data analytics teams in New York and Los Angeles.

2. Meetings with producers in New York to strategize for upcoming segments.

3. Extensive use of Excel and PowerPoint for analysis and presentation.

Transcript

What does a day in the life of an MBA intern in digital media and strategy look like?

A lot of my time is spent collaborating with our data analytics team. We work with partners in New York and Los Angeles for different parts of the business.

There are a lot of messages exchanged between teams. We also have meetings with our producers in New York to collaborate on strategies for upcoming segments.

Much of my work also involves using Excel and PowerPoint. Getting comfortable with those platforms is definitely helpful.

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