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What a CEO and Founder at Purple Nomad Media Wishes They Had Known Before Entering the Media Industry

Gabriela, CEO & Founder at Purple Nomad Media, emphasizes the critical yet often overlooked need for setting boundaries to avoid burnout, stating that "it's really easy to burn out really quickly" juggling multiple roles. The importance of networking for business growth is also highlighted as a key lesson learned.

Executive/Leadership, Networking, Stress Management, Work-Life Balance, Boundary Setting

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Gabriela Galeano

CEO & Founder

Purple Nomad Media

Arizona State University (ASU) - W. P. Carey

N/A

Business Management & Admin

Advertising, Communications & Marketing

Communication and Marketing

International Student, Immigrant, Worked 20+ Hours in School, First Generation College Student

Video Highlights

1. Setting boundaries between work and life is crucial to avoid burnout.

2. Wear many hats in this industry, from copywriting to accounting.

3. Networking is vital for business growth and opportunity creation

Transcript

What have you learned about this role that you wish someone would have told you before you entered the industry?

I would say the importance of setting boundaries. This is a job, whether it's marketing or being a business owner; it's really easy to burn out quickly.

It's a lot of hats you have to wear all the time. Sometimes you're a copywriter, sometimes a graphic designer, and sometimes you're just doing the accounting for your business.

All of that can make you feel like there aren't enough hours in the day. Setting boundaries for yourself to balance life and work is very important.

The other thing I would say is the power of networking to grow your business or create opportunities. That's also really important.

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