What Type Of Person Thrives In The Media Industry, According To A CEO And Founder At Purple Nomad Media
Gabriela, CEO & Founder at Purple Nomad Media, identifies key traits for success in the fast-paced digital marketing industry: "creative thinkers" who are "fast-paced and adaptable," constantly generating ideas and pivoting as needed, combined with strong communication skills to connect with diverse audiences and maintain internal authenticity. The ever-evolving landscape, with examples like the unpredictable nature of platforms such as TikTok, demands this multifaceted skillset.
Creative Thinking, Adaptability, Communication, Problem-Solving, Resilience
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Gabriela Galeano
CEO & Founder
Purple Nomad Media
Arizona State University (ASU) - W. P. Carey
N/A
Business Management & Admin
Advertising, Communications & Marketing
Communication and Marketing
International Student, Immigrant, Worked 20+ Hours in School, First Generation College Student
Video Highlights
1. Creative thinkers who generate ideas constantly
2. Adaptable and flexible to the ever-changing industry
3. Strong communicators with various audiences and internally within the team
Transcript
Who thrives in industry?
How would you describe people who typically thrive in this industry? I think we are creative thinkers, always generating ideas all the time.
People also need to be fast-paced and adaptable. This industry is changing every second. Things are always changing, so you need to be very adaptable and flexible.
Sometimes campaigns don't go the way they're supposed to, so you have to pivot a lot. We're also strong communicators. We need to communicate to different audiences what our clients' brands are.
We also need to communicate internally to make sure that we're being authentic and everything that we do makes sense for our clients. So, I would say all of that.
Advizer Personal Links
https://www.linkedin.com/in/gabriela-galeano-m/ , @purplenomadmedia