Favorite Parts Of Working In The Legal Industry As A Director Of Business Development And Strategic Marketing
David enjoys the autonomy afforded to them as a marketing professional in law, where "attorneys rely on me to be an expert at what I do." A key aspect of this enjoyment is the ability to actively engage with clients and civic leaders, leveraging the firm's thought leadership while also being active in the community as a civic leader.
Autonomy, Community Engagement, Thought Leadership, Business Development, Strategic Marketing
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
David Salisbury
Director of Business Development and Strategic Marketing
Mintz
University of San Diego
N/A
Business Management & Admin, Marketing
Law, Advertising, Communications & Marketing
Communication and Marketing
Greek Life Member
Video Highlights
1. Autonomy: Marketing professionals in law are often given autonomy by attorneys who rely on their expertise.
2. Community Engagement: A significant part of the role involves being active in the community and engaging with civic leaders.
3. Leveraging Firm Resources: The role provides the opportunity to leverage the firm's thought leadership and the expertise of its lawyers.
Transcript
What do you enjoy most about being in your industry?
Being a marketing professional in law allows me a lot of leeway. The attorneys rely on me to be an expert at what I do and to be the best at what I do. They allow me the autonomy to be active in the market, talking to clients and civic leaders.
What I like best is having the gravitas of being at an amazing Marquee Am Law 100 firm. I'm able to be active in the community and leverage the amazing thought leadership we have here at the firm and the amazing lawyers we have on a daily basis.
It's that autonomy. I also really enjoy the fact that I get to be active in the community as a civic leader.
Advizer Personal Links
linkedin.com/in/davidpsalisbury