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What a Management Supervisor at Tech Marketing Agency Wishes They Had Known Before Entering the Tech Marketing Industry

Cameron, a Management Supervisor, learned the crucial importance of "distilling information" — transforming feedback from clients or executives into actionable steps for teams — to minimize back-and-forth and improve efficiency. This skill, which involves clarifying vague feedback and providing concrete directions, is essential for success in the role's intermediary position.

Communication, Project Management, Problem-Solving, Feedback Delivery, Actionable Insights

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Cameron Brown

Management Supervisor

Tech Marketing Agency

University of Tennessee

UCLA Anderson

Business Management & Admin

Advertising, Communications & Marketing

Sales and Client Management

Student Athlete

Video Highlights

1. Distilling information is crucial for providing actionable feedback, rather than relaying verbatim comments.

2. Being a middle person requires clarifying feedback before relaying it to the team.

3. Actionable feedback reduces back-and-forth communication and increases efficiency

Transcript

What have you learned about this role that you wish someone had told you before entering it?

I wish someone had told me how crucial it is to distill information, not withhold it. When giving feedback to clients, creative teams, or strategists, you can't always relay verbatim what the feedback is, whether it's from the executive team or the client.

You need to present it in an actionable way. The note shouldn't just be "be funnier." It should be clear about which parts of the project need to be funnier, or if it needs to be more creative or feel bigger.

It's about identifying how to get there and being very actionable with the feedback. I think this reduces the amount of back and forth. If someone tells you something generic to do, you'll always have a question.

As the account person, you don't always have the answer because you're a middle person. As soon as you get feedback, you should distill it, perhaps go back for clarification, and then talk to the team about how they can act on that feedback.

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