What a Management Supervisor at Tech Marketing Agency Wishes They Had Known Before Entering the Tech Marketing Industry
Cameron, a Management Supervisor, learned the crucial importance of "distilling information" — transforming feedback from clients or executives into actionable steps for teams — to minimize back-and-forth and improve efficiency. This skill, which involves clarifying vague feedback and providing concrete directions, is essential for success in the role's intermediary position.
Communication, Project Management, Problem-Solving, Feedback Delivery, Actionable Insights
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Cameron Brown
Management Supervisor
Tech Marketing Agency
University of Tennessee
UCLA Anderson
Business Management & Admin
Advertising, Communications & Marketing
Sales and Client Management
Student Athlete
Video Highlights
1. Distilling information is crucial for providing actionable feedback, rather than relaying verbatim comments.
2. Being a middle person requires clarifying feedback before relaying it to the team.
3. Actionable feedback reduces back-and-forth communication and increases efficiency
Transcript
What have you learned about this role that you wish someone had told you before entering it?
I wish someone had told me how crucial it is to distill information, not withhold it. When giving feedback to clients, creative teams, or strategists, you can't always relay verbatim what the feedback is, whether it's from the executive team or the client.
You need to present it in an actionable way. The note shouldn't just be "be funnier." It should be clear about which parts of the project need to be funnier, or if it needs to be more creative or feel bigger.
It's about identifying how to get there and being very actionable with the feedback. I think this reduces the amount of back and forth. If someone tells you something generic to do, you'll always have a question.
As the account person, you don't always have the answer because you're a middle person. As soon as you get feedback, you should distill it, perhaps go back for clarification, and then talk to the team about how they can act on that feedback.
