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Biggest Challenges Faced By A Sales Executive At A Top 10 Technology Company

Bianca's biggest challenge as a Sales Executive is maintaining positivity amidst frequent rejection, a struggle mitigated by personal rewards and motivational strategies. Successfully navigating partner relationships requires persistence and discerning which connections yield fruitful collaborations, as illustrated by a situation where consistent effort earned a "massive deal" from an initially uncooperative partner.

Sales, Motivation, Persistence, Networking, Business Development

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Bianca Reanna

Sales Executive

Top 10 Technology Company

University of Arizona 2019

N/A

Finance, Marketing

Recruitment, HR & Related Professional Services, Technology

Sales and Client Management

Scholarship Recipient, Took Out Loans, Transfer Student

Video Highlights

1. Maintaining a positive attitude despite frequent setbacks and the high-pressure nature of sales is crucial.

2. Success in sales requires persistence, consistency, and self-motivation; it's a numbers game.

3. Building and maintaining strong professional relationships with potential partners is critical, requiring patience, dedication, and effective identification of valuable connections; not all partnerships are created equal.

Transcript

What is your biggest challenge in your current role?

That's a great question. I'd say the biggest challenge for me, and also for most people, is staying positive. This is even though, honestly, 95% of the time, you're probably going to hear "no."

It can be really frustrating when you have a massive quota and you're working incredibly hard but not seeing results. You just have to remember that it's a numbers game. You have to come up with new ways to motivate yourself personally.

One thing that I do every week is tie rewards to my activity. I really love sushi. So, if I hit all my activity metrics for the week, then I'll buy myself sushi on Sunday. I also put up motivational backgrounds on my computer.

These backgrounds remind me of things like, if I hit a certain amount of sales, then I'll reach a higher commission bracket. This is definitely a job for people who are money-motivated. You can certainly make a lot of money if you are consistent and persistent.

Another tough thing about this role is it's actually quite difficult to identify who you want to partner with. For example, one of my best referring partners for months told me he didn't have any business clients. Turns out he had hundreds of them.

He just wanted to see if I was dedicated enough to keep dropping by, coming into his office, and making an effort. He told me he really appreciated my consistency over time and trusted me enough to start referring his clients. I got a really massive deal out of that.

And then, vice versa. I've had really nice CPAs who feel bad for the reps because they're coming in and working hard, and they want to give you their time. But ultimately, they don't have as many business clients as you need in order to target a firm.

So, it's nice to feel welcome to their firm. But if they don't have those business clients, then it could ultimately be a waste of time.

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