What Type Of Person Thrives In The Online Business Industry, According To An Online Business Consultant At Bianca Lager Inc.
Bianca Lager, a Business Consultant & Online Educator, identifies two key traits for success in the industry: leveraging "extended networks" by partnering with other consultants, and mastering technology for efficiency, including "building an automation sales funnel" to focus time on high-value clients. This approach, combined with digital organization, enables a truly virtual and remote work style.
Networking, Technology Skills, Business Acumen, Self-Motivation, Digital Marketing
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Bianca Lager
Business Consultant & Online Educator
Bianca Lager Inc.
University of California, Santa Barbara
Pepperdine University - MBA
History, Art History
Consulting & Related Professional Services
Entrepreneurship and Business Owner
Scholarship Recipient, Took Out Loans, Worked 20+ Hours in School, Transfer Student, First Generation College Student
Video Highlights
1. Leveraging networks and partnerships is crucial for success in the business consulting industry, as building a strong client base takes time and effort. Partnering with others can help you overcome the challenges of solopreneurship and accelerate your growth.
2. Mastering technology and digital organization is essential. Proficiency in tools like Google Workspace, coupled with building automated sales funnels, is vital for efficient time management and focusing on high-value clients.
3. Developing strong marketing and sales skills is necessary to attract ideal clients. This includes building a strong online presence and automating processes to maximize your time and resources, avoiding distractions from less promising leads
Transcript
How would you describe people who typically thrive in this industry?
People who typically thrive in this industry have a couple of things they do right. The first is partnering or working with groups, other consultants, or speakers to leverage a referral network.
Building a strong network takes a long time, especially when people are paying you for your expertise. It's helpful to partner with others who are more established in a certain industry or niche.
You can't do it alone. The hardest part about building a network and gaining clients is feeling like you are alone, like a solopreneur. The sooner you can group up with others or build an association, the better. This works for business consulting, public speaking, and online courses. Leaning on others and working with extended networks is best.
The second thing is leveraging technology as much as possible. I'm a Google power user, using Google Workspace, Spreadsheets, Docs, Drive, and Tasks to stay organized. This keeps my work accessible on my phone or laptop, making it truly virtual and remote. You need to get organized digitally to accomplish your goals.
Another part of using technology is building an automated sales funnel. As a business consultant, you need to leverage your time speaking to and working with clients. This means you can't spend too much time talking to leads or answering emails. You are the marketer and salesperson for your business and need to dedicate time to it.
The more automation you can implement, and the stronger your website and digital presence, the better you can attract good clients. This allows you to spend your time talking to truly valuable leads. It's always a work in progress, but having the savviness to build and maintain these systems is a powerful skill.