Career Path Of A Product Manager At Acer
Bernice's diverse academic background in integrated marketing and communication, coupled with varied internships in tech, advertising, and journalism, allowed the professional to explore different facets of business. This exploration led to a career progression from sales representative in a tech company to a product manager role, driven by a desire to understand both "interacting with people" and the product itself.
Career Exploration, Communication, Sales, Technology, Product Management
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Bernice Li
Product Manager
Acer
National Taiwan University/2016
UCLA Anderson MBA
Fine Arts, Music, Marketing
Technology
Product / Service / Software Development and Management
International Student, Took Out Loans
Video Highlights
1. Bernice pursued a diverse college major (Integrated Marketing and Communication) to explore various career options.
2. She gained valuable experience through internships in different fields (marketing, sales, reporting) to identify her interests.
3. Her career path involved transitioning from sales to product management, showcasing adaptability and a growing interest in product development.
Transcript
Could you walk me through your career path, starting with your experiences in college and any internships or jobs you had before your current role?
I majored in Integrated Marketing and Communication. It's not a very specific major, so we learned a lot of diversified things.
To figure out what I wanted to do in the future, I attended several internships. For example, I interned in marketing at a tech company and in sales at an advertising agency. I also worked as a reporter at a TV station.
During these internships, I discovered that I really enjoy interacting with people and learning about market trends. So, I joined a tech company as a sales representative for my first job. After about three years, I realized that besides having a passion for customers, I was also interested in the product itself.
Last year, I transitioned to be a product manager. I think doing a lot of different types of jobs helped me learn what I enjoy and what I don't like.