Most Important Skills For A Publicity Lead At Amazon MGM Studios
Amanda, a Publicity Lead at Amazon MGM Studios, emphasizes strong communication and exceptional organizational skills as crucial for success, noting the need to manage multiple projects simultaneously. The ability to "get ahead of an issue" through creative, strategic, and critical thinking, combined with calm composure under pressure and strong media relations, are also key to navigating the fast-paced entertainment industry.
Communication, Project Management, Critical Thinking, Problem-Solving, Media Relations
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Amanda Hahn
Publicity Lead
Amazon MGM Studios
University of California Santa Barbara
N/A
Humanities, Political Science, American Studies
Arts, Entertainment & Media
Communication and Marketing
Greek Life Member
Video Highlights
1. Strong communication and writing abilities are crucial for conveying information effectively.
2. Exceptional organizational and project management skills are essential for handling multiple projects simultaneously.
3. Creative and strategic thinking, coupled with critical thinking, helps in proactive problem-solving and preventing issues before they arise.
Transcript
What skills are most important for a job like yours?
Okay. Key skills for a publicist are strong communication and writing abilities. If I had to name two, I'd say exceptional organization and project management skills are essential.
You'll always be working on more than one project, with multiple emails flying around about various things. Being able to compartmentalize and organize is key.
Creative and strategic thinking are also important; critical thinkers thrive in this job. This means having the foresight to get ahead of an issue.
We're always solving issues, but if you can prevent them, that's huge. For example, if someone says something in an interview that might not play well, or if there's a controversial character in a movie, knowing how to get ahead of it is critical.
It's also important to stay calm under pressure. This industry is fast-paced and unpredictable, and emotions often run high. Being able to handle that emotionally is crucial.
Finally, managing and maintaining media relations is a fundamental skill. It's so important to have conversations with journalists. If you ever need their help because of a bad interview or a potentially negative article about your film, you need those relationships to call them and ask how to fix it.
So, if I had to pick three strong skills, they would be communication, critical thinking, and relationship building.
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