College Experiences That Helped a Director of Marketing at Hedley and Bennett Succeed
Alice's undergraduate experience prioritized diverse skill development, combining a technical economics major with roles like Writing Center work—"helped with writing skill sets"—and club sports captaincy. This broad approach fostered "diversity of thought and exposure to other people," complementing technical skills with crucial communication and creative thinking abilities, ultimately benefiting their marketing career.
Communication, Teamwork, Career Exploration, Problem-Solving, Leadership
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Alice Khabituyeva
Director of Marketing
Hedley & Bennett
Trinity College (Hartford, CT) and 2017
UCLA Anderson
Economics
Consumer Packaged Goods (CPG)
Communication and Marketing
Took Out Loans, Immigrant
Video Highlights
1. Developed strong writing skills through work in the college Writing Center, complementing a technical economics major.
2. Actively participated in club sports (lacrosse), fostering teamwork, leadership, and diverse perspectives.
3. Explored diverse academic subjects beyond the major (philosophy, art history), building critical thinking and creative problem-solving skills.
Transcript
What did you do in undergrad to set you up for success in your career?
I worked in the Writing Center at my college. This actually helped with my writing skill sets, even though I was majoring in economics, which is pretty technical. I was helping other students, but also myself learn how to be a better communicator and writer.
By the time I finished college, I was really interested in philosophy or art history. I wanted to expand outside of one niche major, especially one that was so technical.
I also participated in club sports, like captain of our club lacrosse team. That was a fun way to have your brain work in different ways. If I had only done technical things like finance clubs, I feel like I would have missed an opportunity to get to know classmates in different fields.
I also learned foundational skill sets and gained diversity of thought. Exposure to other people and other ways of looking at things, like my art history class, taught me frameworks to develop a perspective. Being able to break down something creative into its pieces multiplies your individual skill sets, allowing you to do more.
I am so happy that I went to a liberal arts school. It gave me the opportunity to learn about different avenues and ways of thinking about something.