Main Responsibilities of a Senior Manager, FP&A at The Bouqs Company
Alice, a Senior Manager, FP&A at The Bouqs Company, manages the entire P&L for the company, which encompasses various business units like standalone retail stores, Whole Foods partnerships, e-commerce, and a subscription model, and also works on financial modeling and 5-year planning. A significant portion of Alice's day is spent "talking with business partners, understanding the business, and being able to convert that into numbers so we can talk about it financially."
Financial Planning & Analysis (FP&A), E-commerce, Profit and Loss (P&L) Management, Financial Modeling, Business Partner Communication
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Alice Choi
Senior Manager, FP&A
The Bouqs Company
Occidental College
UCLA Anderson MBA
Economics
Consumer Packaged Goods (CPG)
Finance
Honors Student, Immigrant
Video Highlights
1. Managing the entire P&L for a company with diverse business units (retail stores, e-commerce, subscription model).
2. Creating financial models and five-year plans for equity or debt financing.
3. Collaborating with business partners to understand the business and translate insights into financial data for analysis.
Transcript
What are your main responsibilities within your room?
At the books, I manage the entire profit and loss. The company is related to flower e-commerce, sending flowers directly from farms to customers.
We have standalone retail stores and also locations within Whole Foods, like a stand. Our e-commerce website is our biggest channel, and we also have a subscription model. We view each of these as different business units within the company.
I manage the profit and loss for all of them and do the modeling. We also do our five-year planning for anything related to equity or debt financing, and manage operating expenses.
Most of my day involves talking with our business partners, understanding the business, and converting that into numbers so we can discuss it financially.