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Most Important Skills for an Account Manager at Wish

For success as a Wish Account Manager, Aaron highlights the importance of "relationship building," tailoring approaches to individual merchant needs, and strategic thinking informed by data analysis and e-commerce trends. This necessitates strong presentation skills, teamwork, and the confidence to proactively engage potential clients, as demonstrated by their experience onboarding new sellers.

Communication, Data Analysis, Strategic Thinking, Relationship Building, Teamwork

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Aaron Tsai

Account Manager

Wish

Pomona College, 2017

UCLA Anderson, MBA (2025)

Biology & Related Sciences

Apparel, Beauty, Retail & Fashion, Technology

Sales and Client Management

None Applicable

Video Highlights

1. Relationship Building and Management: Cultivating strong relationships with merchants is key, understanding their specific needs and providing tailored solutions.

2. Strategic Thinking and Data Analysis: Utilizing data analysis, market trends, and sales performance to provide strategic recommendations to merchants.

3. Presentation and Communication Skills: Effectively presenting information, building rapport, and collaborating with cross-functional teams are crucial for success.

Transcript

What skills are most important for a job like yours?

Some important skills to have include relationship building. This involves knowing how to build from the ground up and maintain those relationships through rapport. It's about truly understanding specific merchants' needs, not taking a one-size-fits-all approach to every client.

You need to know their pain points and how the platform can offer solutions. Strategic thinking is also essential. I often provide recommendations based on trends I observe, whether it's general e-commerce knowledge or specific insights related to a merchant's sector.

For instance, if a merchant sells clothing, I can gather insights from that industry. I also consider their own sales performance or refund performance, which is visible in their merchant dashboard. So, alongside strategic thinking, I'd add data analysis.

Knowing how to present that data is also crucial. Speaking of presentation skills, I think they are quite important, especially in an external-facing role. It's important to know how to present myself and the brand effectively.

Being able to work in a team and collaborate across departments is also a pretty important skill. This is especially true when working with our product and engineering teams.

I'd also mention confidence. Part of my job responsibility, at one point, was to bring on new sellers. This meant not being afraid to reach out via email or phone to start a relationship.

Advizer Personal Links

https://www.linkedin.com/in/tsaiaaron/
I like chai (please send recs!): https://www.instagram.com/trysomechai/
I play violin (if you need someone to play at an event, let me know!): https://www.groupmuse.com/musicians/7139-aaron-tsai

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